Addicted UK: Official Online Store
The only place to shop Addicted direct in the UK. Fast delivery. Local service. No fuss.
Proudly Designed and Made in Barcelona
Addicted creates underwear, swimwear, and clothing designed for gay men—cut to fit, built to move, and made to be seen. Since 2009, every piece has been made in-house using quality European fabrics, with bold designs that speak to the community it was made for.
Underwear That Fits
This is where Addicted started—underwear that fits, supports, and shows off. Designed with the gay male body in mind, every style is cut to flatter and built to move. From briefs and jocks to bold, bottomless pieces, it’s not just about how it looks—it’s about how it feels.
Swimwear for the Bold
Addicted swimwear is made to be seen—at the beach, by the pool, or under club lights. With secure fits and smart features like Pack-Up and Dick-Up for added shape, it’s designed to hold up in and out of the water. Bold cuts. No sag. No shifting. Just confidence.
Everyday Clothing, Not Basic
Addicted clothing keeps it simple, but never basic. Think fitted tanks, short shorts, cropped hoodies, and joggers that still show some shape. Built for comfort with cuts that don’t shy away, these are everyday pieces with a party-ready edge.
Designed in Barcelona
Every piece channels that signature Addicted edge—bold, clean, confident.
Made in Europe
Premium fabrics, expert craftsmanship, and ethical production as standard.
Built for Movement
Support where it counts. Comfort that keeps up with you.
Sustainable Choices
From recycled fabrics to responsible factories—we’re always improving.
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